Have you ever thought, “Hmm, this name-brand product costs twice as much as the generic; is it twice as good? Oh, it’s all just advertising hype, there can’t be that BIG of a difference — I’m going to save the money and buy the generic.” Well, when it came to dishwashing liquid, that was our general opinion until just recently. We would buy the pricier name-brand products only if there was a sale and we had a good coupon, but we had no idea if we were just buying a name or if we were buying more cleaning ability.